Pinduoduo ikukulitsa ndalama zake zogwiritsa ntchito kafukufuku ndi chitukuko (R&D) pamene ikuyika ndalama mu sayansi ndi ukadaulo kuti ulimi ukhale wosasunthika.
Ndalama za R&D zidakwera 34% mgawo lachitatu kuchokera chaka cham'mbuyo kufika pa 2.4 biliyoni ya yuan ($ 376.0 miliyoni), mlingo wapamwamba kwambiri kuyambira IPO, malinga ndi zomwe kampaniyo idalengeza kotala.
"Tikuyang'ana kwambiri pazachuma mu R&D, kutali ndi zomwe zidatsikira kale pakugulitsa ndi kutsatsa m'zaka zathu zisanu zoyambirira," atero a Chen Lei, Wapampando wa Pinduoduo komanso Chief Executive Officer. "Tikufuna kupititsa patsogolo mphamvu zathu paukadaulo kuti tiwonjezere zoyeserera zathu za digito paulimi."
Pinduoduo yakhazikika kwambiri muulimi kuyambira pomwe idakhazikitsidwa ku 2015. Kampaniyo yakhala nsanja yayikulu kwambiri yaulimi ku China, kulumikiza alimi 16 miliyoni kwa ogula 867.3 miliyoni. Ngakhale zili choncho, pali "zambiri" zomwe kampaniyo ingachite paulimi, makamaka ndiukadaulo, adatero Chen. "Choncho, tikukonzekera kukulitsa ndalama zathu muzothetsera zaulimi zomwe zimathandizidwa ndiukadaulo, kuti tithane ndi zofunikira pagawoli," adatero.
Kuwonjezeka kwa Pinduoduo pakugwiritsa ntchito ndalama za R&D kumabwera pomwe ukadaulo ukugwira ntchito yofunika kwambiri pakukweza zokolola ndikuchita bwino pantchito yaulimi. Padziko lonse lapansi, ulimi ukusintha chifukwa ukadaulo umagwira ntchito zobwerezabwereza komanso zovutirapo. Ukadaulo ukuthandiziranso kukula bwino, ndikuchepetsa kugwiritsa ntchito feteleza mopitilira muyeso ndi zinthu zina zomwe zingawononge chilengedwe.
Dera limodzi lomwe Pinduoduo wawona zotsatira zolimbikitsa ndi logistics. Chiyambireni kuyika ndalama popanga njira yomvera, yotsika mtengo, komanso yokhazikika, kampaniyo yawona kuchepa kwa nthawi yobweretsera komanso kuwononga chakudya komanso kutaya. Izi zidatheka kudzera munjira zamaukadaulo monga kukonza njira, kusanthula kwapamwamba, komanso kukhathamiritsa kwaunyolo wozizira, adatero Chen.
Mbali ina ndi ulimi wolondola. Pinduoduo adayambitsa mpikisano wapachaka wa Smart Agriculture ndi cholinga chowonetsa zotsatira zabwino zomwe njira zaulimi zolondola zimatha kukhala nazo pakulima komanso kusamalira chilengedwe. Anthu omwe adzachite nawo mpikisano wa chaka chino akuyenera kutengera njira zosiyanasiyana ndikugwiritsa ntchito sayansi ya kadyedwe, ulimi wolondola, ndiukadaulo wina wa ulimi wamaluwa kuti apange tomato. Pinduoduo akuyesetsanso kukulitsa luso mu gawo laulimi. Pofuna kuti alimi azitha kugulitsa ndikukula bwino, kampaniyo imaphunzitsa alimi ambiri momwe angayendetsere malonda a e-commerce, komanso kulimbikitsa achinyamata omwe ali ndi luso kuti aganizire ntchito yaulimi.